In recognition of the outstanding results achieved through the "Saving the Moment" activation campaign conducted for the corporation, Mondelez rehired us to develop new country-specific recipes to be distributed in short "how-to" videos. Our responsibilities ranged from recipe development to production.

The visual language we developed for Philadelphia ensured that the image factors of "freshness and purity" remain constantly in focus and are transported in optimal fashion. Another top priority for us was positioning Philadelphia as a great basis for great-tasting and easy-to-make foods for a wide array of culinary occasions around the clock.

Cost-consciousness and having an in-house studio for smaller video productions and styles are key parts of how we work. This enables us to guarantee efficient, cost-effective work, among other advantages.